Request a Free Assessment
Training is key to creating a safe, loving environment for your canine companion. Dogs are great learners and always eager to please their owners. With the right techniques, a little patience, and consistency from the whole family, Fido can learn just about anything.
Besides teaching your dog respectful behaviors (like no excessive barking and no begging from the table), training keeps your dog:
-
Safe
If your dog knows to come on command, or “stay” in place, both of you will be safer when outdoors. Untrained dogs may dart off into the road, or become distracted by their surroundings and get lost. -
Smart
Consistent instruction is mentally stimulating and improves your dog’s cognitive health. Learning also prevents boredom and the destructive habits that result from it.
-
Happy
Dogs thrive on positive, loving relationships with their human family members. A dog that doesn’t know proper behavior is unlikely to have a positive relationship with the people around him. By teaching your dog what behaviors are acceptable, you establish a comfortable and loving environment.
Effective training is key to a positive dog-owner relationship. Learning how to communicate with your canine companion is difficult without assistance, however. If you’ve been struggling with your dog’s behavior, it may be time to find a professional dog trainer near you.
Not all training packages may be available at our Dog Training Elite Central Massachusetts location, please reference our pricing page for complete information on services offered.
Silver
$1,545
Training Equipment Included: E-Collar
- In-Home Training SessionsOne-on-one & personalized 3 Sessions
- Come
- Heel (walk with you, loose leash no pulling)
- Sit(next to you & off leash at a distance)
- Place(go to bed)
- Quiet(stop excessive barking & whining)
- Off(furniture when desired)
Gold
$1,945
Training Equipment Included: E-Collar
- In-Home Training SessionsOne-on-one & personalized 5 Sessions
- Group Park Training Sessions 12 Sessions
- Come
- Heel (walk with you, loose leash no pulling)
- Sit(next to you & off leash at a distance)
- Place(go to bed)
- Quiet(stop excessive barking & whining)
- Off(furniture when desired)
- Down(lay next to you & off leash at a distance)
- Load Up (go into kennel, car, or dog house)
- Manners, Safety & Boundaries
- Calm Anxiety & Build Confidence
- Housebreaking / Potty Training
- STOP Jumping on People
- STOP Mouthing & Nipping
- STOP Chewing & Digging
- STOP Begging & Stealing Food
- STOP Bolting Through Doors & Running Away
- STOP Chasing Animals, Cars & Bikes
- STOP Reactivity (dog & human)
Platinum
$2,745
Platinum offers advanced obedience/behavioral modification with a goal of off-leash control. Includes additional training options and offers more one-on-one and group sessions than Gold.
Training Equipment Included: E-Collar
- In-Home Training SessionsOne-on-one & personalized 9 Sessions
- Group Park Training Sessions 16 Sessions
- Come
- Heel (walk with you, loose leash no pulling)
- Sit(next to you & off leash at a distance)
- Place(go to bed)
- Quiet(stop excessive barking & whining)
- Off(furniture when desired)
- Down(lay next to you & off leash at a distance)
- Load Up (go into kennel, car, or dog house)
- Manners, Safety & Boundaries
- Calm Anxiety & Build Confidence
- Housebreaking / Potty Training
- STOP Jumping on People
- STOP Mouthing & Nipping
- STOP Chewing & Digging
- STOP Begging & Stealing Food
- STOP Bolting Through Doors & Running Away
- STOP Chasing Animals, Cars & Bikes
- STOP Reactivity (dog & human)
- *Stay With You on a Jog or Bike Ride (off-leash)
- *Emotional Support Dog Training(ESA)
- *Control Aggression(dog & human)
- *Calm Extreme Anxiety(behavioral modification)
Finding Professionals In An Unregulated Industry
There is no regulating body or licensing process for professional dog trainers. Anyone can advertise themselves as a trainer, whether they have the necessary skills and knowledge or not.
Navigating through this unregulated industry can be tricky. As a dog owner, you want a qualified trainer that will:
- Respect you, your dog, and your family.
- Stick to your schedule.
- Use positive training methods.
- Never harm your dog.
- Address your dog's unique needs and behaviors.
- Teach you how to better communicate with your dog.
- Provide ongoing support and check-in after training sessions.
- Train in various settings, environments and stages.
- Empower you to build a healthy, loving bond with your dog.
It takes years of experience and education for trainers to be able to offer all of the above. So how do you find a professional that fits your and your dog’s needs?
Se habla español!
"Pawsitive" Indicators of a Good Dog Trainer
Some things to look for when searching for a Fitchburg / Leominster dog trainer include:
Training Technique
There are various training methods out there, but the most effective is positive reinforcement. According to the American Kennel Service, positive reinforcement techniques “are based on the science of animal learning and have the bonus of strengthening the dog-owner bond.”
- “Alpha Dog” or dominance-based training techniques. Dominance theory is based on incorrect assumptions of dog and wolf behavior. Dog behaviorists have proven that positive techniques are the only healthy way to communicate with dogs. Dominant, punishment-based training causes anxiety, fear and aggression.
- Trainers that use choke-chains, shock collars, sprays, and other punishment tactics.
Stay Away From:
Personality
You want to enjoy the time spent with your trainer, so find someone with a happy, exciting personality. You’re looking for a professional, of course, but we are all dog lovers here, so light-hearted attitudes are important. Your dog must connect well with a trainer for efficient learning, so pay attention to how your dog reacts to your chosen trainer.
- Trainers that make you feel bad about your relationship with your dog or your dog’s behavior.
- Rude, dismissive attitudes, and trainers that are too uptight.
- Trainers that use harsh words and aggressive tactics.
Stay Away From:
Empowerment
A dog trainer is truly a teacher at heart, and their goal is to teach you how to better communicate with your dog. You need a coach who helps you connect better with your pet, empowering you to build a strong bond. When the trainer is gone, you’ll be the one giving the commands, so make sure you find someone that is understanding, patient, and committed.
- A trainer that does not want to involve you and your family members in the process.
- Programs that only offer board and train -- effective training involves various settings, including classes and inside the home.
- Trainers that cannot explain how dogs learn and cannot teach you how to communicate with your dog.
Stay Away From:
Credentials
Dog trainers do not need a license, but there are various education programs available. Look for a trainer that can prove their credentials with experience, education, and certifications. If you have a specific need, such as personal protection or service training, be sure to find a trainer that is experienced in that area.
At Dog Training Elite, our dog trainers are educated and experienced with training dogs of all breeds, sizes and ages. All locations are registered with the Professional Retriever Trainers Association, the International Association of Canine Professionals, and the American Kennel Club.
Trainers that cannot prove their education, experience, or background.
Stay Away From:
Customization
All dogs have unique personalities and life experiences that shape their behaviors. A well-qualified trainer offers customizable programs tailored to the unique needs of each client and dog. In-home training approaches are preferred, so the trainer can observe your dog in his home environment (where he feels most comfortable acting naughty!).
You should also look for a trainer that covers both basic obedience and advanced programs.
- Trainers that can’t teach more than basic obedience commands.
- A trainer that diagnoses medical issues as reasoning for problem behaviors. Trainers are not licensed veterinarians and should never diagnose a dog. If a medical issue is suspected, a qualified trainer will recommend you speak to a vet.
Stay Away From:
Good References
References and consumer reviews are key to finding a reliable trainer. Ask around at the dog park for good references, and research each trainer or company. Read through customer reviews and take a look at how professional their website appears.
- Trainers that have no website or online references, or trainers that have poor reviews.
- Trainers with reviews that mention aggressive tactics, fear-based techniques, and punishment-based theory.
Stay Away From:
Se habla español!
Our Balanced Theory
We base our training around the "Classical Conditioning" model (a.k.a. "Pavlovian" or "respondent conditioning"). This includes developing conditioned or automatic reflexes to commands. In its simplest form (after proper conditioning), when the owner says "sit," the dog automatically sits without thinking about it. Our unique techniques ensure our program is a success no matter what behavior we encounter.
-
Empowering Owners
We empower Owners to train so their dog knows who to obey at all times. -
Personalized
We deal with problem behaviors on a personal basis. -
Environment Specific
We train wherever issues tend to arise (i.e. jogging, park, home).
-
Supportive
We support Owners in the off-hours (when training is "not in session"). -
Involved
We work with all members of the household. -
Simplified & Customized
We plan training around the owner's schedule and require only 20 min/day follow-up practice.
-
Continued Training
Additional programs / group sessions offered after in-home training. -
Lifetime Investment
We follow up & are invested in the owner's success long-term. -
Satisfaction Ratings
Our high client satisfaction rating sets us apart from competitors.
clas·si·cal con·di·tion·ing
PSYCHOLOGY
noun
A learning process that occurs when two stimuli are repeatedly paired; a response that is at first elicited by the second stimulus and is eventually elicited by the first stimulus alone.
We help your dog become a valued companion and beloved member of the family. Read what our customers have to say and then give us a call!
Marcus was great! Training was something I had debated doing for a long time, especially since my dog was 4 but I’m so glad I did and so glad I chose Dog Training Elite. From the beginning, there was no judgement and they were flexible and accommodating. My dog has come a long way and I have so much more trust in him than I did before. I also appreciate being able to email questions and notes and get feedback that way (outside of our sessions). Overall, I’m very happy with the service provided and would highly recommend!— Brianna LaGuardia
Posted September 17th 2024
Dog Training Elite Marcus came today and explained everything to us! We have a Parson Jack Russell who is out of control they will help us get Maggie trained and be a better dog.. we can’t wait for training to begin.. They showed us another dog who was trained it was a real treat to watch Duncan. We are hoping Maggie will do as well as Duncan ( there’s hope)— Kathy Friberg
Posted September 9th 2024
Our experience with this company has been truly exceptional, and I cannot recommend their services highly enough. Matt Fennell, in particular, was an outstanding trainer and exceeded all of our expectations. It's important to note that the trainers focus on equipping you with the skills to effectively train your dog, and Matt excelled in this regard. As someone who has always had a deep connection with dogs and grown up with them, this was my first time seeking professional training. The results have been so amazing, and the bond I now share with my dog is stronger and more rewarding than ever before. If you are committed to following the guidance provided by Matt or any of the trainers, and are willing to put in the effort both during and outside of the training sessions, you will notice the same results I did. Such a great experience!— Michael Shannon
Posted September 6th 2024
Marcus and Patrick were amazing. They helped us train our lab puppy. She had a lot of energy and was a bit of a challenge compared to our last pups. The trainers are very knowledgeable and helpful. If we had questions in between sessions we could just reach out and they would guide us on whatever challenges we were having. They accommodated my work schedule which was a huge help. We feel it was definitely worth the money and highly recommend them!— Courtney Tompkins
Posted September 4th 2024
I have been very happy with the services both Marcus and Matt have provided me and my family while working with my 6-year-old German Shepherd, Whiskey. She is so smart but very high strung and constantly in overdrive and they are committed to leading my partner and me in navigating her training while helping her to meet her full potential! I’m excited to continue with them!— Nichole McIvor
Posted September 4th 2024
DTE and especially Marcus are THE BEST. No one I’ve ever met knows and works with dogs like Marcus at dog training elite. We call him the “dog whisperer” but in truth mostly he has to train me, the handler, as much as my dog Wally. He has a really clear and consistent way of communicating which has transformed Wally from a nippy jumping puppy into a dog who is about to pass his public access test for service dog work. The company in general is excellent and all the staff and trainers are really responsive and work with me and Wally to make the best training sessions around my schedule, meeting at our house or public places to practice his service work. I would absolutely recommend Dog training elite and Marcus to anyone who wants to properly and seriously train and develop their relationship with their dog and is willing to put in the time and energy! Wally is learning so much so fast and is doing great. Thank you!! Update: Wally just passed his public access test!! Thanks so much Marcus for everything you’ve taught us both!!!— Sarah Geller
Posted July 31st 2024
Patrick was friendly and knowledgeable, great experience so far!— Christine Fuller
Posted September 4th 2024
You guys are amazing! We are learning so much, we’re making a lot of progress I’m so thankful.!!— This is Life
Posted July 29th 2024
Matt is very knowledgeable and completely honest about training our dog. I am grateful and hope to be able to Train myself and my husband to train our dog and help him to live a healthy happy life.— Lisa Dipadua
Posted August 30th 2024
My reactive dog, Shelby (6) and I were paired with Matt as our trainer and he changed our lives! I will admit I was intimidated at first hearing all the expectations but I wouldn’t trust anyone else but Matt with Shelby. I can’t even find the words to express how thankful I am for his help and guidance. He was encouraging and always thorough in his explanation. Most importantly he made me more confident with Shelby. Shelby is now able to be around other dogs and strangers. A month ago she would bark, growl, lunge at them. Now she is able to do group training since we are done with private training and I was so proud of how well she did around others. The only regret I have is not doing this sooner! Shelby has been in two other training programs and never did this well. If you’re reading this and on the fence, do it! It is the best money I ever spent. Thank you so much Matt for changing our lives! Also thank you Michaela for helping me in the decision process and not making me feel pressured to buy the most expensive plan and to do what works for me. I have already recommended DTE to 3 people!— Amy B
Posted August 29th 2024
Patrick was very polite and knowledgeable. Great with meeting our dogs!— erin morvan
Posted August 28th 2024
Always gives such good advice to help me and my service dog grow!— Megan Burgess
Posted August 21st 2024
I want to give a huge thank you to all of the trainers that helped Marlo and I. Before the training sessions we were experiencing trouble on basic commands, dog on dog aggression, and pulling on walks. It was so bad that my partner and I were almost at our breaking point due to the safety of others. Most people looked at him as just a typical Pitbull who was “aggressive” and could not be saved. But The trainers always came with a positive mindset, gave him a lot of love and praise, and showed me how this statement was untrue. As a whole everyone was very hands on with Marlo. They even set a great example for Marlo by introducing their dogs to him and helped teach him how to behave properly. Overall, I learned how to be more confident with Marlo which helped reflect on his behavior. We now have a happy behaved pup ready to take on this world stress free!— tamea smith
Posted August 9th 2024
Love it! Matt handled my aggressive dog so well. I’m glad that I reached out to them.— soo wang
Posted August 2nd 2024
Barbara is an excellent trainer. She explains things clearly, demonstrates and then has me do it. I am so excited seeing the progress my dog is showing.— Susan Purcell
Posted July 29th 2024
Barbara was the trainer that came to my home. She was a wealth of experience and knowledge. She had the patience of a saint. She really got my 10-month-old Rottie to blossom. He had a lot of fear issues which she helped him to over come and got him to listen to commands. She was very prompt in arriving to my home and gave me the full hour I paid for.— Sharon Lindsay
Posted August 8th 2024
Really enjoyed working with Barbara. She catered our training sessions to the needs of our dog. Dog training elite was very responsive when I reached out asking for additional training advice. Would highly recommend.— Esther Hering
Posted August 1st 2024
Trust Your Gut
Choosing a trainer is an important part of being a dog owner, and in the end, you want to choose the professional you feel comfortable with. This is someone that you’ll be inviting into your home and spending plenty of time with! A dog trainer with credentials, experience, and a friendly personality that makes your dog’s tail wag is most likely a great choice.
You also want to make sure you get your money’s worth, so choose a trainer that is invested in you and your dog. At Dog Training Elite, we follow up with our clients even after training sessions have ended. Our goal is to help clients build strong relationships with their pets, and that takes consistent effort. Our professional dog trainers are some of the best in the Fitchburg / Leominster area. We cover training programs such as obedience, personal protection, anxiety, aggression, and service dog.